Magnuson Hotel brands report 24.6% revenue increase
April 16, 2013
Magnuson Hotels, the world’s largest independent hotel group, announced today a year-over-year (2013/2012) reservation revenue increase of 24.6% for its three non-franchise hotel brands.
Magnuson Grand Hotels, Magnuson Hotels and M Star Hotels comprise the company’s fastest-growing segment, the Magnuson Hotels Premier Collection.
“While the hotel industry struggles to regain revenues lost during the worst recession in decades, Magnuson Hotels reports its revenue growth continues to outperform traditional franchise chains such as Choice Hotels and Wyndham,” stated Thomas Magnuson, Magnuson Worldwide CEO.
During the same period 2012/2011, reservation revenue growth for Magnuson rose 39.1%, while Choice and Wyndham 10K reports for that period stated single digit increases of 6.7% and 6.4% respectively.
Also during the same period of 2012/2011, real ADR (average daily room rate) for the Magnuson Grand brand segment increased 8.7% while the comparable Comfort Suites and Wyndham Hotel brands reported real rate increases of 0.0. % and -0.2%, according to related corporate 10K publications.
Magnuson Worldwide attributes continued increases in booking volumes to a constant expansion of its consumer brand recognition and proprietary worldwide reservation system, including its free global distribution platform Global Hotel Exchange.
About Magnuson Hotels:
Magnuson Worldwide, headquartered in London UK and Spokane, WA is the world’s largest hotel services organisation. Magnuson Worldwide’s holdings include Global Hotel Exchange, GDS1, PMS1, Magnuson Hotels, and Magnuson Marketplace.