Magnuson Hotels’ 3 new Payback Brands feature cash rebates to hotel owners.

September 24, 2007

Spokane WA-Magnuson Hotels, the world’s largest independent hotel group, today launched 3 new Payback Brands, offering cash brand rebates to upscale, midscale and economy hotel owners.

Magnuson Hotels will now provide complete brand representation in all major US and Canadian markets and market segments without the costs & requirements of franchise brand affiliation. Unlike franchises, Magnuson Hotels’ fee structure is based upon reservations delivered, with no long term agreement or brand royalty fee based upon gross hotel sales. To lower costs for owners, Magnuson Hotels will offer cash rebates for its brand affiliates.

Magnuson Hotels’ 3 Payback Brands are designed to achieve the highest average rates within each competitive set and include: upscale full & select service hotels & resorts; midscale full & select service hotels & resorts; economy and upper economy hotels.

Magnuson Grand Hotels- Offers owners of upscale full & select service hotels & resorts highest visibility brand positioning to clearly communicate the value of the hotel’s service and quality to upscale business, group and leisure travelers worldwide.

Magnuson Hotels-Offers owners of midscale full & select service hotels & resorts highest visibility brand positioning to clearly communicate the value of the hotel’s service and quality to midscale business, group and leisure travelers worldwide.

M Star Hotels- Offers owners of economy & upper economy hotels highest visibility brand positioning to clearly communicate the value of the hotel’s service and quality to value-conscious business, group and leisure travelers worldwide. M-Star Hotels’ clear upper economy positioning can drive additional revenue by attracting midscale travelers on a budget.

“Magnuson Hotels’ mission is to increase revenue and reduce costs for hotel owners,” stated Thomas R. Magnuson, Principal/CEO. “To help hotels escape the travel industry commodity trap, Magnuson Hotels brand affiliates will be marketed as highly differentiated yet backed by the quality standards of the world’s largest independent hotel group. Not only will Magnuson Hotels offer quality assurance of hotels without inspection fees, Magnuson Hotels will provide complete custom hotel rebranding services at no additional charge.”

About Magnuson Hotels, the fastest growing hotel chain in history.
In only seven years, Magnuson Hotels headquartered in Spokane, WA has become the world’s largest independent hotel group, representing nearly 1500 hotels and a combined affiliate base with assets in excess of $5.5 Billion. One of the top 10 global hotel chains, Magnuson Hotels was the #1 Hotel Company of Inc. Magazine’s 2009 annual ranking of the 5,000 fastest growing privately owned U.S. companies. With a four year reservation sales growth of 595%, Magnuson Hotels is listed in the top 100 U.S. business services companies.

For more information, contact:
Magnuson Hotels
info@magnusonhotels.com
866.904.1309
www.magnusonhotels.com