Iowa Best Western Rebrands as Magnuson Hotel Des Moines
January 26, 2012
Magnuson Hotels, the world’s largest independent hotel group, announced today the complete rebranding of the Magnuson Hotel Des Moines Airport, formerly a Best Western brand.
Magnuson Hotels, the world’s largest independent hotel group, announced today the complete rebranding of the Magnuson Hotel Des Moines Airport. Formerly a Best Western Plus Des Moines, this 144-room hotel seeks to upgrade its local, regional and national market position through its affiliation with the Magnuson Hotels brand designation.
Corporate, educational, government and leisure travelers will appreciate the 100% non-smoking Magnuson Hotel Des Moines Airport centrally located to everything Des Moines, IA has to offer. Visitors can spend the day visiting the Science Center of Iowa, the Des Moines Art Center, Veterans Auditorium, Botanical Center and Adventureland Park.
The Magnuson Hotel Des Moines Airport offers guests free wireless internet access, cable TV with extra stations, air conditioning, alarm clock / radio, free local calls, and iron and board.
“Guests will enjoy the variety of activities near the Magnuson Hotel Des Moines Airport. We are proud to welcome owner David Howard and his staff, and are committed to increasing their property visibility and reservations,” stated Thomas Magnuson, CEO.
As a Magnuson Hotels affiliate, the Magnuson Hotel Des Moines Airport will receive complete brand representation across North America and the UK, without the costs and requirements of franchise brand affiliation.
Any hotel that rebrands as a Magnuson brand gets instant access to some of the best hotel marketing tools and resources in the industry; as well as complete custom rebranding services at no additional charge. Among other advantages, Magnuson’s hotel inventory connects with a massive global network of 650,000 global GDS travel agents via GDS global distribution system booking channels; Sabre, Amadeus, Travelport, Galileo, Worldspan, Apollo, and beginning January 2012, its own global distribution system, Global Hotel Exchange.
About Magnuson Hotels, the fastest growing hotel chain in history.
In only eight years, Magnuson Hotels has become the world’s largest independent hotel group, representing nearly 2,000 UK and North American hotels with assets in excess of $5.5 Billion. One of the top 8 global hotel chains, Magnuson Hotels is the #1 Hotel Company of Inc. Magazine’s 5,000 fastest growing private U.S. companies.